New Lingenfelter & AMSOIL Strategic Partnership
April 1, 2024Pleasurecraft Engine Group Chooses AMSOIL
Pleasurecraft Engine Group, the recognized leader in premium marine engines, selected AMSOIL to develop specialized lubricants engineered for its engines, transmissions and V-drives. For more than 40 years, Pleasurecraft has provided the ultimate in premium power for the world’s finest inboard watersports boats, motor yachts and sportfishing vessels.
“AMSOIL and Pleasurecraft are a natural fit,” said AMSOIL CMO & Sr. VP, Strategic Marketing Rob Shama. “We are both driven to push performance technology forward and focus on manufacturing best-in-class products. All of us at AMSOIL were excited to develop these unique products specially for Pleasurecraft Engine Group and honored by their endorsement of AMSOIL.”
Pleasurecraft designs and manufactures Pleasurecraft Marine Engines, Levitator Engines, Challenger Engines and Crusader Offshore Engines used in popular, high-end marine vessels like Nautique,* Centurion,* Diamondback Airboats,* Montara* and more. Our Product Development team partnered with the experts at Pleasurecraft to identify the unique demands of their products and engineer lubricants designed to deliver maximum performance and protection. The result: new Pleasurecraft Engine Group 10W-40 Synthetic Motor Oil, Pleasurecraft Engine Group Synthetic Transmission Fluid, Pleasurecraft Engine Group Synthetic V-Drive Fluid and Pleasurecraft Engine Group 50/50 Premix Propylene Glycol Coolant, all of which feature “Engineered by AMSOIL” on the front label.
This endorsement from Pleasurecraft, along with those from Banks Power, Lingenfelter, Briggs & Stratton and Kohler, is affirmation of our position as the leader in synthetic lubrication.
*All trademarked names are the property of their respective owners and may be registered marks in some countries. No endorsement claim, express or implied, is made by their use.